Ideas for authors and readers

The Sotrane Blog

Clear publishing advice, book marketing insights and stories from Zambia’s literary community.

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A reader holds a book with the back and front covers visible
Book design 8 min read 0 comments

What Should Go on the Back Cover of a Book?

The back cover has a few seconds to help a stranger choose your book. What to say about a novel or non-fiction book, how much space the author needs, how to use praise honestly and how to test the text before print.

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A blank notebook, pen and ruler arranged for design planning
Book design 7 min read 0 comments

How to Design a Book Cover That Sells

A cover has a practical job: to show the right reader, in a few seconds, what kind of book this is. How to brief a designer, test the design and prepare the cover for print.

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